{"id":6693,"date":"2014-07-14T11:23:19","date_gmt":"2014-07-14T09:23:19","guid":{"rendered":"https:\/\/www.mobilityinstitute.es\/?post_type=avada_portfolio&#038;p=6693"},"modified":"2020-07-28T10:20:57","modified_gmt":"2020-07-28T08:20:57","slug":"capturing-value-in-the-evolving-mobility-ecosystem","status":"publish","type":"avada_portfolio","link":"https:\/\/www.mobilityinstitute.es\/ca\/content\/capturing-value-in-the-evolving-mobility-ecosystem\/","title":{"rendered":"Capturing value in the evolving mobility ecosystem"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-first\" style=\"width:74%; margin-right: 4%;margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p>Our article \u201cthe future of mobility\u201d outlines four concurrent future states within the evolution of the mobility ecosystem, shaped by two key uncertainties. First, will consum\u00aders continue to want to own cars, or will they increasingly prefer to access vehicles on demand as carsharing and ridesharing services become more widely available? Second, will autonomous-drive technology become suf\u00adficiently robust and trusted, so that we will increasingly relinquish the driving function to the car itself?<\/p>\n<p>&nbsp;<\/p>\n<p>The earlier paper suggests that all four future states are likely to exist simultaneously but arise unevenly, depending on the segment of the population and the specific mobility needs. Yet this future state of \u201caccessible autonomy\u201d will become increasingly prevalent over time, assuming that more and more of us will prefer access over ownership and that we will also become increasingly comfortable using autonomous-drive vehicles as they become more widely available. Initially, we will likely have a growing preference for access over ownership; this in turn will likely facilitate the transition to autonomous-vehicle technology by mobility fleet operators.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>This article<\/strong> will assume that the <strong>\u201caccessible autonomy\u201d future state will predominate and will use that future state as a context for exploring<\/strong> likely implications for value creation and value capture.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-last box\" style=\"width:22%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-2\">\r\n\r\n\r\n<div class=\"fusion-login-box fusion-login-box-1 fusion-login-box-login fusion-login-align-center fusion-login-field-layout-stacked\"><style type=\"text\/css\">.fusion-login-box-1 .fusion-login-heading{color:#000;}.fusion-login-box-1 .fusion-login-caption{color:#fff;}.fusion-login-box-1 a{color:#fff;}<\/style><h3 class=\"fusion-login-heading\">Introdueix les teves credencials per a accedir al contingut<\/h3><form class=\"fusion-login-form\" style=\"background-color:rgba(0,0,0,0.68);\" name=\"loginform\" id=\"loginform\" method=\"post\" action=\"https:\/\/www.mobilityinstitute.es\/wp-login.php\"><div class=\"fusion-login-fields\"><div class=\"fusion-login-input-wrapper\"><label class=\"fusion-hidden-content\" for=\"user_login-1\">Nom d&#039;usuari o correu electr\u00f2nic<\/label><input type=\"text\" name=\"log\" placeholder=\"Nom d&#039;usuari o correu electr\u00f2nic\" value=\"\" size=\"20\" class=\"fusion-login-username input-text\" id=\"user_login-1\" \/><\/div><div class=\"fusion-login-input-wrapper\"><label class=\"fusion-hidden-content\" for=\"user_pass-1\">Clau<\/label><input type=\"password\" name=\"pwd\" placeholder=\"Clau\" value=\"\" size=\"20\" class=\"fusion-login-password input-text\" id=\"user_pass-1\" \/><\/div><\/div><div class=\"fusion-login-additional-content\"><div class=\"fusion-login-submit-wrapper\"><button class=\"fusion-login-button fusion-button button-default fusion-button-default-size fusion-login-button-no-fullwidth\" type=\"submit\" name=\"wp-submit\">Accedir<\/button><input type=\"hidden\" name=\"user-cookie\" value=\"1\" \/><input type=\"hidden\" name=\"redirect_to\" value=\"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/avada_portfolio\/6693\" \/><input type=\"hidden\" name=\"fusion_login_box\" value=\"true\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/ca\/wp-json\/wp\/v2\/avada_portfolio\/6693\" \/><span class=\"fusion-login-nonce\" style=\"display:none;\"><\/span><\/div><div class=\"fusion-login-links\"><label class=\"fusion-login-remember-me\"><input name=\"rememberme\" type=\"checkbox\" id=\"rememberme\" value=\"forever\" \/>Recordar<\/label><a class=\"fusion-login-lost-passowrd\" target=\"_self\" href=\"https:\/\/www.mobilityinstitute.es\/ca\/resetejar-clau\/\">No recordes la teva clau?<\/a><\/div><\/div><\/form><\/div>\r\n\r\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f933-o1\" lang=\"ca\" dir=\"ltr\" data-wpcf7-id=\"933\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/ca\/wp-json\/wp\/v2\/avada_portfolio\/6693#wpcf7-f933-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulari de contacte\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"933\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"ca\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f933-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n\n<p style=\"font-weight: 400\"><em>Aquest contingut \u00e9s exclusiu per a associats del Mobility Institute. Si vol m\u00e9s informaci\u00f3 de com associar-se, contacti amb nosaltres mitjan\u00e7ant el seg\u00fcent formulari<\/em>\n<\/p>\n<p><label> Nom*<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"contactname\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" id=\"name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"contactname\" \/><\/span> <\/label>\n<\/p>\n<p><label> Empresa*<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"empresa\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" id=\"company\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"empresa\" \/><\/span> <\/label>\n<\/p>\n<p><label> Tel\u00e8fon*<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"phone\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" id=\"phone\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"tel\" name=\"phone\" \/><\/span> <\/label>\n<\/p>\n<p><label> E-mail*<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" id=\"email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"email\" \/><\/span> <\/label>\n<\/p>\n<p><label> Missatge<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" id=\"message\" aria-invalid=\"false\" name=\"message\"><\/textarea><\/span> <\/label>\n<\/p>\n<div style=\"width:100%;text-align:center;margin-top:30px\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner fusion-button button-flat fusion-button-round button-large button-custom button-1\" id=\"submitcontact\" type=\"submit\" value=\"Enviar\" \/>\n\t<\/p>\n<\/div><div class=\"fusion-alert alert custom alert-custom fusion-alert-center wpcf7-response-output fusion-alert-capitalize alert-dismissable\" role=\"alert\" style=\"border-width:1px;\"><div class=\"fusion-alert-content-wrapper\"><span class=\"fusion-alert-content\"><\/span><\/div><button type=\"button\" class=\"close toggle-alert\" data-dismiss=\"alert\" aria-label=\"Close\">&times;<\/button><\/div>\n<\/form>\n<\/div>\n\r\n\r\n\r\n\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":6694,"menu_order":330,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[90],"portfolio_skills":[],"portfolio_tags":[],"yst_prominent_words":[2953,2942,2950,2952,2946,2939,2938,2923,2944,2945,2951,2947,2940,651,2954,2949,2941,2943,2948,2955],"class_list":["post-6693","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-future-of-mobility-ca"],"_links":{"self":[{"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/avada_portfolio\/6693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/comments?post=6693"}],"version-history":[{"count":0,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/avada_portfolio\/6693\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/media\/6694"}],"wp:attachment":[{"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/media?parent=6693"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/portfolio_category?post=6693"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/portfolio_skills?post=6693"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/portfolio_tags?post=6693"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.mobilityinstitute.es\/ca\/wp-json\/wp\/v2\/yst_prominent_words?post=6693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}