Reinventing vehicle interiors for an autonomous future.
The in-car experience on our horizon is not about driving. Whether work, play or something in between, purpose should be leading OEMs and product developers to an imaginative vision of what our cars could be.
The interior experience of AVs could develop in a variety of ways over the next ten years. This article has sketched a picture of four future scenarios – and the uncertainties they hinge on – to support managers, designers and developers in their task of shaping the car of the future.
